L'Oral Paris Feria Permanent Hair Color, R48 Red Velvet (Intense Deep Auburn)

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Feature

Multi-Faceted Shimmering Color
Never dull or flat
Never wrecks or ravages

Description

With Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by cutting-edge fashion, Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades no appointment necessary. The revolutionary Power Shimmer Conditioner hydrates and conditions week after week so hair is never wrecked or ravaged.